Durian is a new Vegan restaurant located in Philadelphia, PA serving asian-fusion cuisine in a modern environment. The businesses needed graphics and environmental branding to grow their customer base, and repeat customers.
The solution is a light touch on the Durian fruit in its branding, with advertisements and promotional cards to be placed in sister restaurants. The environment itself is open, grounding, and whimsical - like the Durian fruit. This aesthetic is carried onto the business cards, the menu design, and its webpage.